H&M may be known for collaborating with premier designers such as Jimmy Choo, Lanvin and only two months ago, Isabel Marant. But Spain’s very own Mango just raised the bar with a tie-up for, literally, its biggest piece on the market yet.
A car.
Yes, folks. Mango joined forces with Spanish car manufacturer SEAT to create a stylish urban car with a unique feminine touch. The SEAT Mii by MANGO is a city car with a special focus on design: fashionable on the inside and stylish on the outside. It is the ideal combination of fashion and efficiency in one compact city slicker.
I also received news by e-mail just this morning that a contest has been launched to mark the collaboration.
Artists, illustrators, fashion designers and creators from all over the world are invited to submit accessory designs based on the theme “An urban car for a city girl.” They must use the template provided to design a make-up bag and shoe bag.
Apart from the privilege of having his or her design go into production, the winner will also receive a brand new Mii by MANGO car! The judges will likewise choose five other designers who will each receive a MANGO wardrobe worth €500. Entries will be accepted until March 4. Visit Mango’s Facebook page to participate.